How covid19 effects fesshion world

Corona virus effect on fesshion

As the world contemplates a transition to lockdown politics as a form of the new normal, let's look at the impact of this pandemic on the world of beauty and retail. Businesses and consumers are on the verge of collapse not only in the US, but also in many other countries. 

Luxury brand executives we interviewed said that the spread of the virus, after an exceptionally positive start in January, reflected the rise of a new wave of anti-social behavior (see Figure 1). There have been and are significant changes in retail as we know it, "says Michael Krieger, founder and chief executive of AI - driven cross-channel marketing platforms at L'Oreal. A lot has changed in retail - how. 

Because China is at the forefront of this negative trend, Asia has suffered significant declines in sales, and almost all luxury brands in China have closed stores, reduced working hours, or reduced working hours, with a negative impact on earnings. The virus has the potential to discourage free Chinese tourists from visiting and damage local consumer confidence. Consumers have returned in droves to reopened luxury stores following the outbreak of anti-social behaviour, but not all. 

The NPD, which tracks consumer spending and sales data, noted that sales of luxury handsoaps in France have risen 800 percent since the country closed. One notable trend is the rise of do-it-yourself (DIY) beauty. The pampering and self-care beauty category, which includes candles, aromatherapy and detox products, saw sales rise by more than 50 percent last year, according to NPD. Sales of hand soaps, hand disinfectants and towels rose by 300 per cent year-on-year. 

According to NPD, the global cosmetics market has seen declining results and growth rates in recent years, with declines of more than 20 percent over the past three years. 

As a result of labour shortages, cosmetics manufacturers have closed their production facilities and many cosmetics shops have closed - closed. As the lockout continues around the globe, many of the world's largest cosmetics companies, including Coty, L'Oreal and Estee Lauder, have had to shut down. 

Major companies affected in this market include Coty, L'Oreal, Estee Lauder and Ag the Beautiful, Inc., as well as many others. This global report on the cosmetics industry is segmented by product type and focuses on the cosmetics market in the US, Europe, Asia-Pacific and Latin America. 

One of the main effects is that companies "global supply chains are affected by the cessation of factory work in China. This has led to a downward spiral in exports, with repercussions right across the industrial chain. Major e-commerce companies, including Amazon.com and Walmart, which own Flipkart, have also halted production of non-essential products, including cosmetics, which is likely to affect the cosmetics industry in the near future. Moreover, countries like India have crippled the entire nation and had a significant impact on the global supply chain of cosmetics and other products. 

In the UK, Primark and Matalan cancelled £2.4 billion worth of orders, forcing factories to cut costs and sending more than a million garment workers home from Bangladesh without pay. Foreign brands have also withdrawn orders for luxury brands such as Gucci, Chanel and Prada, as well as other brands. 

In an effort to help fashion designers affected by the economic downturn, the company has donated an undisclosed amount to the CFDA's Vogue Fashion Fund. Recent developments, however, suggest that fashion is not yet at the end of the catwalk. 

The Italian company has converted its factory in Perugia to produce hydroalcoholic gel, which will be delivered to a Tuscan hospital on 6 April. The French luxury conglomerate processes alcoholic gels, which it distributes free of charge to the French health authorities. 

The COVID 19 pandemic, which as of 7 July had accumulated some 11.6 million cases worldwide and caused 530,000 deaths, has disrupted daily life, with local governments taking stringent measures to contain the spread of the virus. With this initiative, LVMH aims to help address the risk of product deficiencies in France and to enable a greater number of people to continue to take the necessary precautions to protect themselves from the spread of this virus, "the company said in a statement. 

The French government's decision to make it illegal to ban large gatherings in the city of Paris, including public gatherings of more than 10,000 people in a single day. 

The measure affects countless fashion and beauty companies, many of which are closing their doors indefinitely. Here are seven ways COVID 19 influences fashion, beauty and retail. It is known that prominent trade fairs and fashion shows have been postponed or cancelled. 

It is unprecedented that Cosmoprof Worldwide presents perfumery and cosmetic packaging by Esxence in Bologna. Well-known luxury fashion and beauty brands have canceled their fall / winter 2016 shows, such as Ralph Lauren and Ralph Waldo Emerson, which will affect shoppers and affect brand loyalty as social awareness and consumer awareness take precedence. The more difficult and direct challenge is the supply chain, as factory closures have a direct impact on the quality and quantity of products available on the market. There is no doubt that COVID 19 will significantly disrupt the global fashion, beauty and retail industries.